Discover your beauty and branding potential with expert guidance from In Her Era.
Learn how to love your features, refine your beauty routine, and build confidence on your terms.
Welcome to
your Era
In ancient Greece, goddesses like Nike and Aphrodite were immortalized in marble and paint. Step into a museum, and you’ll see divine feminine figures from around the world—some bold and angular, others soft and flowing, each unique yet equally revered. Proof that beauty has never been just one ideal.
Like a work of art, every feature, every detail of your being tells a unique story. Our expert Beauty Advocates are your curators, helping you refine your beauty identity, highlight your best features, and craft a personal brand as captivating as any goddess. With our personalized guidance, you’ll not only find the perfect products and routines for you, but feel empowered and beautiful despite what beauty standards push.
Crafting Your Unique Beauty Identity: A Personalized Consultation Experience
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Our Proven Process for Success
Initial Consultation
Each month, the first consultation will be dedicated to discussing your beauty goals and focusing on one feature (skin, brows, lips, etc.). During this meeting, your Beauty Advocate will provide tailored advice and create an action plan to enhance that feature.
Follow-up Materials
After the first meeting, we’ll send a personalized tutorial that demonstrates techniques specific to the feature discussed. Along with the tutorial, you'll receive product recommendations to help you achieve your desired look, curated specifically for your features.
Branding Planning
The second meeting will shift the focus to personal branding. Your Beauty Advocate will work with you to define and refine your unique beauty identity, helping you position yourself confidently in your personal or professional life.
Branding Activity
At the end of the second meeting, you'll receive a fun, actionable activity to reinforce your personal branding efforts. This activity could include crafting your visual identity, creating a mood board, or developing a social media post that reflects your new look and vibe.